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What’s Better For Your Business: Facebook Planner or A Social Media Management Platform - Lodestar Marketing Group
What’s Better For Your Business: Facebook Planner or A Social Media Management Platform?
 What’s Better For Your Business: Facebook Planner or A Social Media Management Platform? 1024 451 Lodestar Marketing Group
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Managing social media for a business is no easy feat, especially when juggling multiple platforms, varying content strategies, and the never-ending challenge of a consistent flow of engaging content. This is where social media scheduling platforms come in, offering tools designed to streamline, enhance, and scale your social media strategy. For some, social media management…

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Paid Digital Case Study: Residential & Commerical Fencing Company Increases Leads, Traffic Quality & Lowers CPA - Lodestar Marketing Group
Paid Digital Case Study: Residential & Commerical Fencing Company Increases Leads, Traffic Quality & Lowers CPA
 Paid Digital Case Study: Residential & Commerical Fencing Company Increases Leads, Traffic Quality & Lowers CPA 1024 451 Lodestar Marketing Group
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Lodestar Marketing Group increases leads, traffic quality & lowers CPA for local residential & commerical fencing company. Read the paid digital case study to learn how. read more
AI in Google Search Results and its Impact on SEO Efforts with Lodestar Marketing Group
AI in Google Search Results and its Impact on SEO Efforts
 AI in Google Search Results and its Impact on SEO Efforts 1024 497 Lodestar Marketing Group
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If you’ve recently searched Google, you’ve probably noticed an AI-powered overview now showing at the top of the results. Here’s more about AI in search results and how this impacts search engine optimization efforts. AI Overviews in Google Search Results AI is continually improving. Its capabilities are expanding rapidly, and becoming increasingly adept at solving…

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The Importance of Remarketing Strategies in Paid Digital: Lodestar Marketing Group
The Importance of Remarketing Strategies in Paid Digital
 The Importance of Remarketing Strategies in Paid Digital 1024 684 Lodestar Marketing Group
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Remarketing is an important strategy in paid digital marketing and can be beneficial to your business by increasing performance. Let’s discuss why you should retarget website visitors and tips to boost conversions. read more
Optimizing for Website Accessibility: Lodestar Marketing Group
Optimizing for Website Accessibility
 Optimizing for Website Accessibility 1024 768 Lodestar Marketing Group
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Website accessibility means your site is usable by people with disabilities. Here is more info on the regulations and best practices for optimization. read more
Case Study: Paid Digital Campaign Reduces Cost Per Lead For Employment Law Firm and Increases Awareness by Lodestar Marketing Group
Paid Digital Case Study: Employment Law Firm Increases Leads & Lowers Cost Per Lead
 Paid Digital Case Study: Employment Law Firm Increases Leads & Lowers Cost Per Lead 1024 684 Lodestar Marketing Group
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Lodestar Marketing Group significantly increased awareness and leads while decreasing the Cost Per Lead for this employment law firm. Read the paid digital case study to learn how. read more
Google Is Keeping Cookies For Now - Lodestar Marketing Group
Google Is Keeping Cookies For Now
 Google Is Keeping Cookies For Now 1024 683 Lodestar Marketing Group
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Google recently revealed that it is keeping third-party tracking cookies in Chrome for now. What does this mean for digital marketing and user privacy? read more
Paid Digital Case Study: Local Home Services Company Adds Leads & Lowers CPA - Lodestar Marketing Group
Paid Digital Case Study: Local Home Services Company Adds Leads & Lowers CPA
 Paid Digital Case Study: Local Home Services Company Adds Leads & Lowers CPA 1024 451 Lodestar Marketing Group
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Lodestar Marketing Group significantly increased awareness and leads while decreasing the CPA for this local home services company. Read the paid digital case study to learn how. read more
The Rise of Video Marketing with Lodestar Marketing Group
The Rise of Video Marketing
 The Rise of Video Marketing 1024 451 Lodestar Marketing Group
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As social media platforms shift focus from static images to video content, marketers re-evaluate their digital marketing strategies to stay competitive. read more
Microsoft Co-Pilot AI Chatbot Describes Lodestar Marketing Group
Microsoft Co-Pilot Describes Lodestar Marketing Group
 Microsoft Co-Pilot Describes Lodestar Marketing Group 1024 451 Lodestar Marketing Group
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Curious how an AI chatbot would understand your business? See our fun conversation with Microsoft’s Co-Pilot to learn more about our marketing magic. read more